Gloss(noun)
A superficially attractive appearance or impression
Hindi meaning:चमक / व्याख्या
Synonyms: Brightness, Luster, Brilliance, Effulgence, Glaze, Gleam
Antonyms: Misinformation, Dullness, Sloth, Blur
Example: The skins from northern regions are more full and of a finer colour and gloss than those from more temperate climates, as are those of animals killed in winter compared to the same individuals in summer.
Trick to remember: Kuch logo ke Gloss loss hote hi sab loss ho jata hai. 
